Miami University
Description
The Assistant Athletic Director of Creative Services and Fan Engagement is an integral part of the Miami University Athletic Department and is responsible for the development and execution of all activities intended to increase and stimulate fan, campus and community engagement for the Miami Athletic Department. In conjunction with the Associate Athletic Director of Revenue Generation, the successful candidate with be responsible for the following: the strategic direction, oversight, coordination, leadership and active participation in the revenue generating and external functions of the Department.
PRIMARY DUTIES:
- Responsible for developing communication and promotional concepts, planning and strategies that significantly increase exposure of Miami University Athletics while simultaneously increasing tickets sales, attendance at athletic events, and overall campus awareness.
- Work collaboratively with other members of the external team to accomplish goals, engage the university, fan and alumni community in promoting and supporting Intercollegiate Athletics.
- Work collaboratively with other members of the external team, campus partners and student leadership to engage undergraduate Miami University students in an effort to create awareness, activity, attendance and participation in and around Intercollegiate Athletics sporting events.
- Responsible for working in conjunction with University Communication & Marketing, members of the external team, specific ticketed sports, coaches and administrators, to help craft marketing and advertising strategy in support of Miami Athletics.
- Emphasis on game day environment and fan engagement, to positively impact attendance to create an exciting experience for constituents and student-athletes.
QUALIFICATIONS:
- Bachelor's Degree.
- Three-five years’ experience at an NCAA Division I institution or conference or in professional sports.
- Managerial experience.
- Experience in communicating with students, staff and campus leadership.