Associate Athletic Director for Revenue Generation

The Associate Athletic Director for Revenue Generation will oversee the strategy, development, and execution of all ticket sales and annual fund efforts for the Buffalo Bulls Athletics. The position will be responsible for maximizing ticket revenue, increasing philanthropic annual commitments, and implementing a comprehensive revenue enhancement strategy.

Duties and Responsibilities:

• Develop and lead comprehensive revenue strategies to increase attendance and revenue across all ticketed sports.
• Set clear revenue projections, establish ticket sales goals, and create strategies to ensure the achievement of those goals, regularly analyzing performance to adjust tactics.
• Identify and execute new revenue-generating opportunites through ticket sales, fan engagement, and premium seating experiences.
• Lead and support outbound sales efforts, including group ticketing, season ticket renewals, and mini-plan packages.
• Supervise ticket office operations, including staff management, customer service standards, and gameday operations.
• Collaborate with the marketing and communications teams to align ticket promotions with broader department initiatives.
• Ensure ticketing strategies align with the university’s overall mission and goals, fostering greater integration between athletics and the institution.

Qualifications:

• Bachelor’s degree in sports management, business administration, marketing, or related field.
• Minimum of 5 year of progressive experience in ticket sales or development, preferably in collegiate athletics.
• Strong leadership, communication, and organizational skills.
• Proven track record of generating revenue through ticket sales initiatives.
• Familiarity with ticketing software and CRM systems, such as Ticketmaster or similar platforms.