Associate Athletic Director of External Relations

The Associate Athletic Director for External Operations position will report directly to the Assistant Vice President for Athletics and collaborate with internal and external constituents to support the mission and strategic plan of the athletic department and university.

Responsibilities:

• Provide management and oversight of all external units including but not limited to: Communications, Marketing and Promotions, Annual Fund and Major Gift Development, Creative Content, Social Media, Ticket Operations, Ticket Sales, and Sponsorships.
• Work with assigned units and team members to develop comprehensive external strategies while setting common goals, enhancing collaboration, ensuring alignment while developing and executing strategies to meet goals in areas including but not limited to: major gift donations, annual fund donations/memberships, ticket sales, sponsorships, marketing, brand recognition, NIL (Name, Image and Likeness) opportunities, social media, communications, new revenue categories, etc.
• Serve as sport administrator for sports as determined by the Assistant Vice President for Athletics
• Directs and enhances game/event experiences and presentations; collaborates with facility and event operations staff to ensure that corporate sponsorship and partnership activation goals and requirements are met.

Qualifications:

• Bachelor’s degree in marketing, communications, public relations or related field.
• Three (3) years experience in intercollegiate athletics or professional athletics external operations or related field.