The Assistant Athletic Director for External Relations reports to the Director of Athletics and is responsible for directing, planning, coordinating and implementing all external relations aspects of Intercollegiate Athletic Department – including, but not limited to marketing, promotions, communications/media plans, and initiatives for the athletic department.

What you'll do:

1. Oversees the Athletic Department's strategic communications efforts, including public relations, athletic communications, social media and the athletics website.
   
2. Will direct and implement elements of chosen initiatives and ensure a cohesive approach to brand awareness.
   
3. Oversee all aspects of marketing and promotions plan for athletic events with a focus on increasing attendance at games and events.
   
4. Will direct and supervise staff to plan, create, execute and be responsible for promotional activities, in-game assets, video streaming, live stats, content/operations, the general in-game environment and foster increased fan interaction resulting in an enhanced in-game experience.
   
5. Write, edit and design all publications/content for the Athletic Department.
   
6. Coordinate with the Director of Athletics on all fundraising initiatives and management of associated marketing/media initiatives to meet goals.
   
7. Collaborate with administrative staff, coaches and College Departments (including Student Affairs, Marketing & Communications, Advancement, and Alumni Relations) in developing and implementing plans and initiatives.
   
8. Assist with game management for home events.

Qualifications:

1. Bachelor's degree.
2. A minimum of one (1) year of experience working in a collegiate athletic department.
3. Any equivalent combination of related education and/or experience will be considered.
4. All qualifications must be met by the time of employment.